It’s no secret that the most Australians are using Google to search for products and services just like yours and this is the #1 reason why businesses are investing in SEO! To gain more customers for the cheapest price online!
There are only two ways to get to page one of Google and that is either
- To rank organically (SEO)
- Google Adwords (Paid)
SEO, is known as search engine optimisation and it is the organic and natural way to appear in Googles search results. If SEO is done well you will notice your business start to be found on Google more and more easily. SEO will give your business more credibility online and eventually lead to “cheaper” and more trustworthy traffic. It is the most time consuming and lengthy method of getting to page #1 of Google but well worthwhile for those of you prepared to stick it out you will see results and reap the benefits.
How is SEO conducted?
It’s a combination of technical changes that will be made to your wesbite to target specific keywords, along with creating SEO friendly, unique content and quality backlinks and having an onsite blog certainly helps as well.
So, whats the big deal about ranking on page #1 of Google organically anyway ?
- It’s cheaper than buying traffic to your website via other means like sponsored ads from Google or Facebook or other websites.
- It lasts longer than an Advertisement
- The customers are “looking to buy” right now as they search for words like “buy insurance online”or “insurance providers Melbourne”
If you’d like to have a chat to a consultant today about how SEO can help you get new customers, fill out the form below!